Three Top Reasons Why Your SEO Ranking Is Dropping

It’s such a great feeling when your site appears in the top results. It’s a feeling that you don’t want to end. Unfortunately, due to one reason or another you can see the ranking of your site nose diving. Has the ranking of your site dropped? Here are some of the reasons why this might have happened:

The honeymoon is over

When you start doing the right things such as building high quality links and driving traffic to your site, Google and other search engines start favouring you thus pump up your rankings. When you at this point you should continue building high quality links for your rankings to keep on rising. If you don’t do it, the search engines replace your site with another that is doing the right thing.

You have plenty of backlinks from spammy sites

Spammy links have been voted as the top reasons why search engines lower the ranking of some sites. Spammy links are those links that you haven’t obtained naturally. They include: Paid links, site-wide links, links obtained from reciprocal linking, links from low-quality, irrelevant sites, and those generated from generic directories.

One or two spmmy backlinks can’t hurt your site-the problem comes in when you have plenty of them. To avoid this from happening, you should regularly analyse your site for any suspicious links. The cool thing is that there are many tools that will help you do the analysis fast. If the ranking of your site has already gone down you should remove the bad links and let search engine engineers know about it so that they can reinstate your site.

You have duplicate or thin content on your site

Nowadays Google and other search engines are all about giving a great user experience. If you have been around the internet for long enough you must know that the search engines and readers prefer long content. If you used to write high quality, long articles, but you are now writing short articles, the lower ranking could be due to the short articles. The best way out is to resume writing long articles.

Having duplicate content on your site is worse than not having any content at all. Before publishing any article on your site always check it for plagiarism in one of the many free plagiarism checkers online.

Conclusion

These are some of the common reasons why the ranking of your site could be dropping. Do the right things and you will definitely see your rankings going back to where they were before.

SEO is intricate especially if its your first time doing it. To avoid doing the wrong things thus resulting to penalties you should hire SEO services in Kolkata. We have been offering the services for decades; therefore, we are the right SEO company in Kolkata to go for. To know more about us visit the given links.

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Affiliate Marketing Strategies You Need For Success

The topic of affiliate marketing frequently comes up when people are contemplating ways that they can make extra money outside of the full-time job that they have now. Possibly they are looking for a part-time business in the hopes that they will eventually be able to replace the current job that they have now. A lot of the time, affiliate marketers really don’t know what they are doing and aim to find a way to make it happen. In this article, we will show you a couple of affiliate marketing strategies that essentially anyone can use so that they can begin making a passive online income selling affiliate products that other people have for sale.

Facebook has taken the world by storm. With over 1 billion users, this is one of the easiest places that affiliate marketers can start to make some money. Although this is a social network, they afford an advertising format which anyone can use and, once in a while, the advertising will only cost as little as one penny a click. Depending on the product or service that you are trying to sell, with so many people who are accessible, it would be hard not to make money. However, they key here, is picking the products that you sell wisely, or you could end up spending quite a bit of money on advertising that will end up with very few or no sales at all.

Many of the products that sell well are the ones that concentrate on trends or hobbies. By providing affiliate links to these types of products, you are likely to make sales based on the demand of the product or service itself.

Forums are another terrific place to sell affiliate products. The main reason why this is true is because generally people who go to forums are looking for more information on a particular service or product. For example, let’s say that you are a bird lover and you are looking for more information on the forums that talk about the birds that you own. If someone shows you a link to a product that will help you find what you are looking for, there is an increased chance that you will buy it because you are in a community of trusted people who are all talking about information that you want to know more about.

By planting affiliate links in your signature file, which is situated at the bottom of every forum post that you make, you will have hundreds, if not thousands, of people seeing your link and this could possibly lead to consistent, ongoing sales.

Article marketing is perhaps not as efficient as it once was. Social networking has really caused people to move their attention to interacting with others as opposed to reading about information on certain topics. However, article directories are a terrific way to do affiliate marketing because the articles that you write can get ranked very highly on the search engines if you use the correct techniques. By writing an article that is at least 750 words long, and adding a lot of information related to the affiliate product that you are selling, you are probably going to be able to sell quite a few products when people read your article because it provides them with the information they are looking for. If you really think about it, they were searching for this information on the web in the first place.

It is important to remain consistent in your efforts no matter which direction you take when it comes to affiliate marking. Consistency is key to any area of success. You will also want to be congruent with your message and your advertising strategies. You do not want to advertise about camping equipment when you are trying to sell weight loss programs. Many affiliate companies will provide you with the essential tools you will require in order to become successful when in comes to your affiliate marketing efforts. If you can remain consistent and congruent you should have no problem selling whatever products and services you are marketing.

Become an expert first in one marketing strategy before you move on to the next one. If you try every single marketing strategy when you first start, without actually learning it, you will find that you are just spinning your wheels. Become an absolute expert in one strategy and then move on to the next strategy.

By using these strategies and techniques on a continual basis you will be very successful when it comes to affiliate marketing.